Normally, when a politician gets a noticeable boost in his or her social media presence, it’s seen as a good thing. But, hey, this is the 2012 presidential election — so, nothing’s normal.
Last week, Mitt Romney’s official campaign Twitter account, @MittRomney, gained more than 100,000 followers. Now, for the most part, the Romney campaign has been slowly working to catch up to President Obama’s massive domination of Twitter. They’ve been gaining between 3,000 and 4,000 followers a day for the last month, so an increase of this size is pretty noticeable and have many led quite a few people to suspect that something is afoot.
The theory goes that the campaign is buying Twitter followers and that the media coverage of “The Dark Knight Rises” shooting is providing a distraction to keep most people from noticing.